masa east LAEN|ES

creator & local-business web, done for you

you make the content.
i build everything around it.

A clean, living website that runs itself — built and kept fresh in your voice, so the followers you already have turn into customers. You post; the site follows.

see what yours looks like — you bring the flavor. i make the masa.

masa is the quiet helper on your side — it does the hard part for you, and it never lets your site go stale. Built by hand, kept warm.

why me — not a template, a freelancer, or an app

three things they can't hand you

done-for-you, yours to keep

you post, it updates

Your new posts show up on your site on their own. You own everything, and it grows without starting over — so it never gets stale.

local trust

built for how we work

I'm in the East LA wellness and creator world. I build for real activations, real pop-ups, real community — not a generic brief.

proof it pays off

see what's working

You'll see exactly which posts and events bring in money — the kind of proof the big tools keep for huge brands.

see it live

a living site — updating itself right now

Here it is running on a real site I built. This pulls current info on its own — nobody touched it. That's what "living" means: your site stays as fresh as your world.

live · pulled automatically
just droppedKova Protein Ice Cream, made fresh this week in LA
in stock nowFudge · 71 cups  ·  Vanilla · 25 cups
every cup30g protein, 200 calories — $9

the range

your site looks like you — not like me

The whole point: I build in your voice, for your world — because a wellness studio isn't a gym isn't a taquería, and each has its own way people decide. Tap through a few; same me behind every one.

for a yoga studio, a coach, a healer

breathwork & yoga

come home to your breath.

book a class

no excuses.
just reps.

east LA strength — 24/7
start your trial
malts
since '52
burgers, shakes & good times

the best diner on the eastside.

see the menu
clean water, delivered

fresh, filtered, to your door.

get started

same me. built around you.

Your site should look like your brand — not like my taste. That's the job.

how it works

three steps — you only do the first

you

Make your content — post or coach.

masa handles the rest

Captures every visitor, keeps your site fresh, shows what's working.

you

Get more bookings — and own all of it.

what's handled for you

All of this is included and running — there's nothing for you to switch on or manage. That's the whole point: i do it, so you don't.

✓
your living siteupdates itself from your posts
✓
your voice, in writingcaptions + scripts that sound like you
✓
your proofwhich posts actually bring in money

how this compares

the usual options — and what changes with me

the usual options
with masa
×You build the site — then keep it updated yourself.
✓I build it and keep it running. You just post.
×The same template everyone has, from a stranger.
✓Made in your voice, by someone local who gets it.
×An app spits out a site in minutes — generic, no one behind it.
✓A real person who knows your world and stays to keep it working.
×$2,500+ a month, or months of waiting for an agency.
✓A small-business price. Ready in days, not months.
×A rented link-in-bio — some tools take up to 9% of your sales.
✓You own it, keep 100% of your sales, and I run it.

what masa replaces

three hires, one price

A social media manager$500–2,000 / mo
A brand & graphic designer~$1,800 / mo
A web developer on retainer$1,000+ / mo
masa does the strategy + done-for-you layer of all three — for one price.

plans

start where you're at

One monthly price; I build it, run it, and keep it working. Grow when you're ready.

bio  start here

A one-page hub built and run by a real person who knows your world — in your voice, on your own domain. The cheap apps hand you a generic page and move on; I keep yours fresh, and it's yours to keep.

$150 / mo
presence
$500 / mo

Look legit, always current, zero upkeep.

  • Your site, built + hosted
  • Updates itself from your posts
  • Booking or contact built in
  • I handle every tweak
growth
$900 / mo

Grow the audience — and prove it works.

  • Everything in presence
  • Captions + scripts in your voice
  • A tool that collects emails
  • See which posts bring in money
the works
$1,500 / mo

I run your whole online presence.

  • Everything in growth
  • One inbox, replies in your voice
  • Auto-collected reviews + shoutouts
  • Hands-on, fully done for you

Founding clients — I'm taking on my first few clients now, at founding rates. You get my full attention on your build, and your price stays locked in as I grow.

Prefer to own it outright? One-time builds from $450 — then a small care plan, because a site that isn’t kept fresh goes stale. Most pick the monthly plan for exactly that reason.

start a conversation

what's inside

the pieces in your plan

Already have a logo, colors, a booking tool, or an email list? I build around what you've got — bring it and I'll match it, nothing to redo.

Your living siteevery planYour site updates itself from your socials. You post; it follows.
Your voice, in writinggrowth & upI learn your voice from your real posts, then write captions + reel scripts that sound like you — tuned to what actually works. Not generic AI.
Your sign-up magnetgrowth & upA quiz or calculator in your voice that turns visitors into emails you own.
Your newsletter, handledgrowth & upWritten in your voice from the posts you already make, and sent for you on a schedule — your list, your subscribers, yours to keep if you ever leave.
Your proof wallgrowth & upGathers your reviews, tags, and shoutouts into one wall — and shows the real sales you drive.
One calm inboxthe worksEvery message in one place, with replies drafted in your voice — stop answering each one from scratch.
Content, handledthe worksDrop your raw content; I decide feed, story, or reel, format it in your voice, and post it.

proof

the first client

My founding client's site — built in her voice, live-updating, and hers to own.

creator · boyle heights

Boyle Heights Bestie in progress

Metztli is a Boyle Heights creator building community around running, real money talk, and free resources. I built her a living site in her voice — hero, story, events, a media kit, and an email capture that grows the list she owns. Launching on her own domain soon.

Boyle Heights Bestie — Metztli's site, built by masa

living site · email capture · media kit

start a conversation

the person behind it

why I built masa

I'm Juan — I run Kova, an ice cream brand here in East LA.

Running it on my own taught me something the hard way. The packaging is the first thing people see, so it matters most. But it's never the part you have time for. The one thing that really needs you is the content itself.

Then it clicked: everything else comes from that content. Your captions. Your site. Your announcements. The proof it's working. It all flows out of what you're already making.

So I built systems that pull it out for you — so you can spend your time on the only part that's really you: making it.

That's masa. You make the content; I handle the rest. I learned it the only way that counts: doing it myself, and listening to every creator and vendor around here fighting the same fight.

— Juan, masa

my promise

low risk on your side

proof, not promises

you see what it earns

Real numbers as they happen — which posts and events bring in money. I don't promise a magic figure; I show you what's working.

no lock-in

never trapped

Month to month. You own your site, domain, data, and audience — leave whenever. Nothing goes obsolete, nothing holds you hostage.

built until it's right

you'll love the work

I refine your first version until it's genuinely yours — and if you're still not happy, your deposit's refundable.

questions

is masa right for you?

Straight answers on how I compare to the usual options.

isn't a link-in-bio cheaper?
Yes — a link-in-bio (like Linktree) is a few dollars a month, and it's a link list you set up and keep up yourself. masa is a real website in your voice that I build and keep running for you — you own it, and it turns visitors into customers instead of just handing them a list of links.
what about the new links Instagram added to posts?
Good — use them. A link is only worth as much as where it lands, though. Every new way a platform lets you link is one more path feeding your audience, and I wire each one into the site, list, and data you own, with the tracking to see what's actually working. Platforms change their features all the time; what you own doesn't change under you. You're never renting your growth back from them.
do you do my branding and pricing too?
Yes — I set you up with a clean, cohesive look, a voice, and a simple pricing and offer setup, so you launch looking legit and ready to sell. Think of it as a strong, polished starting point built for who you are. If you later want a deep custom brand identity, I'll bring in a specialist or point you to someone great — you're never stuck, and you never overpay me for something outside what I do best.
why not use an AI website builder?
An app can spit out a site in minutes — fast, generic, and with no one behind it when it needs to change. And generic AI hands a wellness studio and a gym the same page. masa is a real person who knows your world — I bend the tools to your space and your voice, keep the warmth, and stay on to keep it fresh so it never goes stale.
how is this different from a freelancer or an agency?
A freelancer builds it and hands it back — then it slowly goes stale. An agency runs $2,500+ a month with months of lead time. masa builds it, runs it, and keeps it current — at a small-business price, ready in days, not months.
can't I just do this myself?
You can — the tools exist. masa is for people whose time is better spent making content and serving customers than building and babysitting a website. You post; I handle everything around it.

working together

fast, reliable, one of a kind

Project-based pricing, never hourly.

Deposit split 50 / 50 for the build.

A short walkthrough at handoff.

One build at a time — quality over volume.

want to see what yours could look like?

start a conversation

masa · east los angeles · web & ops for creators + local business